Hit for six

BonBon had the opportunity to work with The Courier-Mail on their Brisbane Heat partnership. The naming rights sponsorship of The Courier-Mail Luxe Lounge required custom theming that ensured the brand remained front of mind in this vibrant hospitality space. Collaborating closely with Queensland Cricket, BonBon was tasked with the overall space layout, furniture selection, and seamless integration of The Courier-Mail branding to create a cohesive and engaging environment.

Branded and color-matched wall panels, dynamic signage, and small bar theming touches, such as framed newspaper covers, provided a simple yet effective way to incorporate The Courier-Mail into the venue. These thoughtful elements not only reinforced the partnership but also enhanced the overall fan experience, making the Luxe Lounge a standout feature. The creative use of space and attention to detail by BonBon ensured that the branding was prominent and appealing, celebrating the synergy between The Courier-Mail and Brisbane Heat in a stylish and memorable manner.